diesel

Collection: DIESEL

DISEL was founded in Italy by Renzo Rosso in 1978 and appointed Glenn Martins as the new creative director in 2020. A brand that is characterized by Italian glamor, playfulness, and real clothes, with denim as its main product. The brand name was chosen from the desire to energize the world like DISEL fuel, which was attracting attention as a new energy source at the time of the company's founding.